General info on Dubizzle Group

Who is Dubizzle Group?

Dubizzle Group is a leading online classifieds and digital marketplace operator headquartered in Dubai, United Arab Emirates. Originally launched in 2006 as dubizzle.com, the platform has grown into a regional ecosystem connecting millions of buyers and sellers across real estate, automotive, jobs, and general classifieds.

The Group now includes major vertical brands such as Bayut, dubizzle, OLX MENA, and Zameen, making it one of the largest online marketplace networks in the Middle East and North Africa. Its platforms collectively attract over 160 million monthly visits across 10+ countries.

Backed by Prosus N.V. (formerly Naspers), the company has evolved from a local classifieds site into a profitable, AI-driven multi-vertical platform with strong market leadership in the UAE, Egypt, and Pakistan.

Financial Highlights & Valuation

• 2024 Revenue: Estimated at ~US$270–300 million, driven by record user engagement in property and auto listings, plus strong regional ad demand.
  Revenue Growth: ~35–40% YoY, supported by expansion across MENA and the integration of OLX assets.
• EBITDA (2024): Estimated US$80–100 million, implying solid double-digit margins consistent with leading marketplace peers.
• Operating Margin: ~25–30% (estimated)
• Employees: ~2,400 across 10 offices globally

IPO Valuation & Pricing

• Implied Valuation:
  Market analysts project a US$600 million–US$900 million valuation based on peer EV/Revenue multiples (2–3×).
• Expected Price Range:
  US$0.50–US$0.70 per share (≈ AED 1.85–2.57 per share) based on the offer of 1,249,526,391 shares (~30.34% of the total capital).
  Final pricing to be determined via book-building on Oct 29–30, 2025.
• Market Capitalization (post-listing):
  Expected between US$1.8–2.2 billion fully diluted.

Oversubscription & Investor Demand

Regional investment banks anticipate high institutional participation, as Dubizzle represents one of the few profitable, tech-driven consumer platforms in the GCC with established brand equity. Early bookrunner feedback suggests a 15–25× oversubscription potential, driven by a scarcity of comparable tech IPOs in Dubai.