Baidu lost on ad revenue in Q2
One of the most significant AI and internet companies in the world, Baidu, reported its Q2 earnings.
The China-based company exceeded the expectations posting a profit of $507 million, or $1.46 per share. Compared to last year's figures, its revenue fell 1% to $3.7 billion.
Revenues from online marketing were down 8% compared to last year’s numbers, at $2.50 billion. Baidu is trying to keep up with Tencent’s and ByteDance’s aggressive competition in media and advertising. Currently, it is trying to diversify its ad sources and invest in technology and content.
The company's stock price fell roughly 8% in after-hours trading. One of its subsidiaries, iQiyi, revealed that it is cooperating with a U.S. regulator as it was accused of inflating the number of users.
For Q3, Baidu expects the revenue to come in at a high of $4.1 billion, 2% bigger than the same time last year. It added that the figures are "subject to substantial uncertainty," given the unpredictability of the pandemic.
During today’s pre-market session, Baidu stock price lost nearly 6%.
Sources: marketwatch.com, finance.yahoo.com
Users/readers should not rely solely on the information presented herewith and should do their own research/analysis by also reading the actual underlying research. The content herewith is generic and does not take into consideration individual personal circumstances, investment experience or current financial situation.
Therefore, Key Way Investments Ltd shall not accept any responsibility for any losses of traders due to the use and the content of the information presented herein. Past performance is not a reliable indicator of future results.