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Google pledges $1 billion for publishers

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Miguel A. Rodriguez
Miguel A. Rodriguez
02 October 2020
Google develops a new feature to pay publishers over $1 billion

After being in the spotlight alongside Facebook for not paying or giving credit to writers that publish their materials on their websites, Google is trying to make amends. 

Google announced that it would pay publishers more than $1 billion over the next three years to license new content for a new product called Google News Showcase.  It will display teasers made by #publishers for their articles, also accompanied by relevant pictures. When clicking on them, users land on the original websites where the news is published.

"I think a number of us in the ecosystem want to step up and enable a better future for news. This is a very big investment, our biggest investment today, but it really does build on our 20 years of efforts with the industry," read the statement of Brad Bender, Google's VP of product management for news.

So far, Google signed with almost 200 publications such as Der Spiegel, Folha de S. Paulo, and Stern. Users from Germany and Brazil can already access the feature, already available on Android.

Over time, the payment of publishers has been a recurrent problem for Google. In Australia, the regulators took measures to make Google pay for the posted content. However, the company fought back, stating that the norms could harm the ways Australian users are using services such as Google Search and YouTube. 

After releasing the news, the Google stock price closed the trading session 1.39% higher. 

Read more about controversies that involve Google here!

Sources: marketwatch.com, techcrunch.com


This information/research prepared by Miguel A. Rodriguez does not take into account the specific investment objectives, financial situation, or particular needs of any particular person. The research analyst primarily responsible for the content of this research report, in part or in whole, certifies that the views about the companies and their securities expressed in this report accurately reflect his/her personal views and consequently any person acting on it does so entirely at their own risk.The research provided does not constitute the views of KW Investments Ltd nor is it an invitation to invest with KW Investments Ltd. The research analyst also certifies that no part of his/her compensation was, is, or will be, directly, or indirectly, related to specific recommendations or views expressed in this report.The research analyst in not employed by KW Investments Ltd. You are encouraged to seek advice from an independent financial adviser regarding the suitability of the investment, under a separate engagement, as you deem fit that conforms to your specific investment objectives, financial situation, or particular financial needs before making a commitment to invest. The laws of the Republic of Seychelles shall govern any claim relating to or arising from the contents of the information/ research provided. 

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Miguel A. Rodriguez
Miguel A. Rodriguez
Financial Writer

Miguel worked for major financial institutions such as Banco Santander, and Banco Central-Hispano. He is a published author of currency trading books.