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Google will work with the CMA

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Miguel A. Rodriguez
Miguel A. Rodriguez
15 June 2021
The tech behemoth is once again this week under the spotlight, but this time in the UK

After an action launched against Google in January following concerns raised by publishers over third-party cookies, the company has given commitments to Britain's Competition and Markets Authority. Google's plan to remove third-party cookies from its Chrome browser could restrict competition in digital advertising, read the complaint.

While it's considering removing the said cookies, Google is working on new technology – Privacy Sandbox – to develop digital advertising tools to protect user's privacy and prevent covert tracking. At the same time, it is said to support a thriving ad-funded web.

"Today we are offering a set of commitments — the result of many hours of discussions with the CMA and more generally with the broader web community — about how we'll design and implement the Privacy Sandbox proposals and treat user data in Google's systems in the years ahead," Google's blog post read. According to the CMA, Google's commitments are "substantial and wide-ranging."

But the legal issues are not done. Executives from Google and Amazon are listed as witnesses for a hearing before the Senate Judiciary Committee's antitrust subcommittee. The two companies are accused of using their search and online retail dominance to subsidize the smart speaker market.

The market didn't mind the news. At the moment of writing, Google stock price is trading 0.41% higher.

Read here more about the fine Google received from France's Competition Authority!

Sources: finance.yahoo.com, reuters.com

This information/research prepared by Miguel A. Rodriguez does not take into account the specific investment objectives, financial situation, or particular needs of any particular person. The research analyst primarily responsible for the content of this research report, in part or in whole, certifies that the views about the companies and their securities expressed in this report accurately reflect his/her personal views and consequently any person acting on it does so entirely at their own risk.The research provided does not constitute the views of KW Investments Ltd nor is it an invitation to invest with KW Investments Ltd. The research analyst also certifies that no part of his/her compensation was, is, or will be, directly, or indirectly, related to specific recommendations or views expressed in this report.The research analyst in not employed by KW Investments Ltd. You are encouraged to seek advice from an independent financial adviser regarding the suitability of the investment, under a separate engagement, as you deem fit that conforms to your specific investment objectives, financial situation, or particular financial needs before making a commitment to invest. The laws of the Republic of Seychelles shall govern any claim relating to or arising from the contents of the information/ research provided. 

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Miguel A. Rodriguez
Miguel A. Rodriguez
Financial Writer

Miguel worked for major financial institutions such as Banco Santander, and Banco Central-Hispano. He is a published author of currency trading books.