Article Hero

Hasbro fell short on everything

Miguel A. Rodriguez
Miguel A. Rodriguez
14 September 2020
The company missed the Q2 expectations

The beginning of the week wasn’t as expected for Hasbro, in fact, nothing went as expected for the company, as it had to close stores and factories, and faced product shortages during the pandemic. 

Earlier today, the toys and board games American conglomerate posted its financial report for Q2. It reported a net loss of $33.9 million, compared to last year’s profit of $13.4 million. 

The adjusted earnings came in at 2 cents, below the 22 cents consensus. It fell short on revenue, as it posted $860.3 million, lower than $984.5 expected, and last year's $984.5 million, despite the strong demand for toys during the pandemic. 30% of the global revenue came from online sales.

The revenue from franchise brands dropped by 35% to $376.8 million, missing the expected $507.6 million. A miss of 35% was the revenue from partner brands, which came in at $138.2 million, from $174.2 million forecasted.

After the report, the shares lost roughly 11%. This year, the stock dropped by 26.5%, while USA500 lost 0.5%.

See other financial reports on!


This information/research prepared by Miguel A. Rodriguez does not take into account the specific investment objectives, financial situation, or particular needs of any particular person. The research analyst primarily responsible for the content of this research report, in part or in whole, certifies that the views about the companies and their securities expressed in this report accurately reflect his/her personal views and consequently any person acting on it does so entirely at their own risk.The research provided does not constitute the views of KW Investments Ltd nor is it an invitation to invest with KW Investments Ltd. The research analyst also certifies that no part of his/her compensation was, is, or will be, directly, or indirectly, related to specific recommendations or views expressed in this report.The research analyst in not employed by KW Investments Ltd. You are encouraged to seek advice from an independent financial adviser regarding the suitability of the investment, under a separate engagement, as you deem fit that conforms to your specific investment objectives, financial situation, or particular financial needs before making a commitment to invest. The laws of the Republic of Seychelles shall govern any claim relating to or arising from the contents of the information/ research provided. 

Share this article

How did you find this article?


Read More

Miguel A. Rodriguez
Miguel A. Rodriguez
Financial Writer

Miguel worked for major financial institutions such as Banco Santander, and Banco Central-Hispano. He is a published author of currency trading books.