Article Hero

Singles’ Day 2021 - Alibaba vs. JD.com

1636625552.png
Miguel A. Rodriguez
Miguel A. Rodriguez
11 November 2021
This year’s Singles’ Day comes after the Chinese economy also shows signs of recovery.

Market watchers view the annual shop-fest as an essential indicator of consumer power in the world. Going by this metric, in 2020 alone Alibaba and rival JD.com recorded a reported $115 billion in transactions, even despite the pandemic.  

In comparison, 2020’s Black Friday and Cyber Monday managed to score up to $9 billion and $10.8 billion, making the Singles’ Day event become an essential factor in the growth strategy adopted by many online retailers.  

Singles’ Day shopping festival is not just about sales, though, as Alibaba and JD.com see it as a way of drawing in new customers, focusing on the so-called lower-tier Chinese cities with price-sensitive consumers.  

As the event grows in size and importance every year, many other international brands and retailers shift the focus on the holiday, paving the way for business growth and increased engagement with Chinese shoppers and global customers.   

Will they top the 2020 sales?  

Sources: cnbc.com, time.com 

This information/research prepared by Miguel A. Rodriguez does not take into account the specific investment objectives, financial situation, or particular needs of any particular person. The research analyst primarily responsible for the content of this research report, in part or in whole, certifies that the views about the companies and their securities expressed in this report accurately reflect his/her personal views and consequently any person acting on it does so entirely at their own risk.The research provided does not constitute the views of KW Investments Ltd nor is it an invitation to invest with KW Investments Ltd. The research analyst also certifies that no part of his/her compensation was, is, or will be, directly, or indirectly, related to specific recommendations or views expressed in this report.The research analyst in not employed by KW Investments Ltd. You are encouraged to seek advice from an independent financial adviser regarding the suitability of the investment, under a separate engagement, as you deem fit that conforms to your specific investment objectives, financial situation, or particular financial needs before making a commitment to invest. The laws of the Republic of Seychelles shall govern any claim relating to or arising from the contents of the information/ research provided. 

Share this article

How did you find this article?

Awful
Ok
Great
Awesome

Read More

Miguel A. Rodriguez
Miguel A. Rodriguez
Financial Writer

Miguel worked for major financial institutions such as Banco Santander, and Banco Central-Hispano. He is a published author of currency trading books.