Burberry to scrap 50 million to keep itself afloat
The pandemic made no exception when it took a swing at companies. The one in our attention today is Burberry – the British luxury fashion house.
During the last quarter, the London-headquartered company reported a 48% decrease in retail sales, all the way down to 257 million pounds. Europe and the Middle East made up for 75% of it due to store and office closure. In the UK, closed stood closed for longer than Asia and Europe.
To protect and keep itself afloat, the company announced that it would dismiss 500 people. The number represents roughly 5% of the total workforce, as the company has 3,500 people employed. Out of the 500, 150 will be in the UK and the rest from overseas. The company's goal is to save 55 million pounds/year.
As far as the store closure goes, no stores outside the Kingdom will be shut down, but Burberry will cut on staff and will implement a work from home shift in some areas. However, the 13 stores in Hong Kong will be under review, as the Coronavirus and the pro-democracy protests impacted the sales. At the moment, the area accounts for 3% of the company's overall sales.
Burberry has been in a pickle for quite some time, as last year it canceled the shareholders' 120-million-pound payment and was part of the UK' government-backed support scheme. The program brought the company 300 million pounds.
Currently, the company is trading at -6.30%.
Read more about the earnings season on CAPEX.com!
Sources: theguardian.com, cnbc.com, finance.yahoo.com
Los usuarios / lectores no deben confiar únicamente en la información presentada aquí y deben hacer su propia investigación / análisis leyendo también la investigación subyacente real. El contenido adjunto es genérico y no tiene en cuenta las circunstancias personales, la experiencia de inversión o la situación financiera actual.
Por lo tanto, Key Way Investments Ltd no aceptará ninguna responsabilidad por las pérdidas de los comerciantes debido al uso y el contenido de la información presentada en este documento. El rendimiento pasado no es un indicador confiable de resultados futuros.